LINE Stickers: How to Buy, Send, and Create Them
Learn how to buy, send, and create LINE stickers, from official packs to custom designs, plus tips for selling your own sticker sets.
LINE Stickers: How to Buy, Send, and Create Them
LINE stickers are more than just decorative images. They are a core part of how millions of people express tone, humor, and personality in everyday chats. Whether you want to grab a popular official pack, turn your own photos into custom stickers, or even sell your designs, this guide covers the practical steps and what to expect at each stage.
What Are LINE Stickers?

LINE Stickers: How to Buy, Send, and Create Them - What Are LINE Stickers?.
LINE stickers are large, expressive images that users can send inside LINE chats. Unlike standard emoji, stickers can include animation, sound effects, and full illustrated scenes. They range from the classic LINE FRIENDS characters—Brown, Cony, Sally, and friends—to licensed packs featuring Pokémon, Sanrio characters, Snoopy, Disney properties, K-pop groups, and independent artist designs.
Stickers serve several purposes in LINE conversations:
- Emotional shorthand: A single sticker can replace a full sentence.
- Tone setting: Stickers soften messages that might otherwise read as abrupt.
- Identity expression: Your sticker collection says something about your personality.
- Cultural participation: Popular sticker memes often spread across LINE communities.
Where to Buy LINE Stickers

LINE Stickers: How to Buy, Send, and Create Them - Where to Buy LINE Stickers.
The official marketplace is the LINE STORE, accessible from both the LINE app and a web browser. The store organizes stickers into categories such as new releases, top official stickers, animation-only packs, and themed collections.
Popular Official Sticker Categories
The top official stickers showcase highlights what is currently trending. Common categories include:
- LINE FRIENDS originals: Brown & Cony, Sally, Choco, and other mascot designs.
- Animated stickers: Packs that play motion when sent in chat.
- Sound stickers: Stickers that include audio clips.
- Licensed character packs: Sanrio, Disney, Pokémon, Snoopy, and more.
- Celebrity and artist packs: BTS, anime series, and independent illustrators.
Payment Options and Regional Availability
LINE STORE supports multiple payment methods depending on your region, including credit cards, carrier billing, and LINE Points. Some sticker packs are free or offered as limited-time promotions, while paid packs typically cost a small amount per set. Availability can vary by country, so a pack visible in one region may not appear in another.
How to Send LINE Stickers

LINE Stickers: How to Buy, Send, and Create Them - How to Send LINE Stickers.
Sending a sticker is straightforward:
- Open any LINE chat.
- Tap the sticker icon in the message input area.
- Browse your downloaded sticker sets.
- Tap a sticker to send it immediately.
You can also access the Sticker Shop directly from the sticker panel to browse and purchase new packs without leaving the app.
Managing Your Sticker Collection
- Downloaded stickers appear in your sticker panel for quick access.
- Purchased but undownloaded packs can be re-downloaded from the Sticker Shop under your purchase history.
- Gifting stickers is possible through the LINE STORE, letting you send a pack to a friend as a present.
Creating Your Own LINE Stickers
LINE offers an official tool called LINE Sticker Maker, available for iPhone. The app lets you turn photos and videos into custom stickers without needing design software.
What You Can Do with LINE Sticker Maker
- Create original stickers from camera photos or videos.
- Customize designs with cropping, text, frames, and decals.
- Submit stickers for review and release directly from the app.
- Choose to sell stickers on LINE STORE or keep them private.
- Receive revenue shares on sales if your stickers are approved for sale.
The Review Process
All stickers submitted for public sale must pass LINE's internal review. The process typically takes around two days, though it can be faster or slower depending on volume. Key points to know:
- Review guidelines are published on the LINE Creators site.
- Limiting the number of sale regions can reduce review complexity.
- You can hide stickers from public browsing while still sharing them via direct link.
- Rejected stickers can be revised and resubmitted.
Privacy Options for Creators
LINE Sticker Maker includes a privacy setting called "Hide in LINE STORE/Sticker Shop." When enabled, your stickers are only accessible to people who have the direct link or receive the stickers in chat. This is useful for personal stickers you do not want publicly listed.
Buying vs. Creating: Which Should You Choose?
| Consideration | Buying Official Stickers | Creating Custom Stickers |
|---|---|---|
| Time investment | Instant | Requires design and review time |
| Cost | Small per-pack fee | Free to create, optional revenue share |
| Uniqueness | Shared with other buyers | Entirely personal |
| Revenue potential | None | Possible if approved for sale |
| Skill required | None | Basic photo editing or design sense |
For most users, a mix works best: a few favorite official packs for everyday reactions, plus a custom set for inside jokes with close friends or family.
LINE Stickers in a Broader Messaging Strategy
LINE stickers are a consumer-facing feature, but they illustrate a larger point about messaging platforms: each channel has its own native formats, behaviors, and engagement mechanics. For developers building messaging features across LINE, Telegram, WhatsApp, and other platforms, managing those differences can become complex quickly.
A unified messaging API like UnifyPort addresses this by normalizing message delivery and event ingestion across channels. Instead of building separate integrations for LINE, Telegram, WhatsApp, X, Zalo, and TikTok, developers work with a single REST API and standardized webhook events. This is especially relevant for teams building notification systems, CRMs, or AI agents that need to reach users on multiple platforms without maintaining provider-specific SDKs.
For a deeper look at how unified messaging platforms fit into the broader communications stack, see this guide to CPaaS and communications APIs.
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- UnifyPort Pricing: Transparent Tiers, Free Accounts & Costs - Understand UnifyPort pricing: graduated messaging-account tiers from $10 to $4 per account, one free account per workspace, and what every plan includes.
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Frequently Asked Questions
Are LINE stickers free?
Some sticker packs are free, including promotional sets and limited-time offers. Most premium official and licensed packs require a small purchase. Custom stickers you create yourself are free to make and use.
Can I use LINE stickers on other messaging apps?
No. LINE stickers are tied to the LINE ecosystem. You cannot send them natively on WhatsApp, Telegram, or other platforms. However, you can save sticker images and share them as regular photos in some cases, depending on the pack's usage terms.
How long does sticker review take?
LINE's review process typically takes about two days, though it can complete in several hours or take longer during busy periods. Rejected submissions must be revised and resubmitted.
Can I make money selling LINE stickers?
Yes. If your stickers pass review and are approved for sale, you can receive revenue shares on purchases. The exact share depends on LINE's creator terms and your region.
Do animated stickers cost more than static ones?
Pricing varies by pack. Animated and sound stickers are often priced slightly higher than static packs, but LINE occasionally offers discounts or free promotional animated sets.
Can I gift LINE stickers to someone?
Yes. LINE STORE supports gifting sticker packs to other users, making it easy to send a themed pack as a present.
Conclusion
LINE stickers are a defining feature of the platform, offering everything from quick emotional expression to a creative outlet for independent artists. Buying official packs is fast and simple, while LINE Sticker Maker opens the door to personalized designs and even revenue opportunities. Whether you are a casual user, a sticker collector, or a creator exploring your first pack, understanding the store, the review process, and your privacy options will help you get the most out of the experience.
For developers working across multiple messaging channels, the same principle applies: understand each platform's native features, then choose tools that reduce integration overhead. A unified API like UnifyPort provides that abstraction layer for teams that need reliable, scalable messaging across LINE and beyond.
